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It’s a different world now.

Let’s help you navigate it successfully

Your sales force is no longer able to travel to meet customers. At the same time, customer expectations and buyer journeys have shifted online. This is why you need a partner with the knowhow and bandwidth to help you succeed in this new digital reality.

At PharmaCentral, we have perfected the technical marketing formula. We do not aim to disrupt your existing channel strategy, rather we co-create value with you and your existing partners.

So if you’re looking for a digital partner to support your direct sales or distribution channels, look no further . We are the platform to bring it all together.

Our offer

Digital innovation

As the buyers (yes, this includes the life sciences sector) increasingly embraces digital in their search and buying process, Pharmacentral platform acts as an intermediary between buyers and you, the suppliers, offering choice, convenience and speedy responses.

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Pipeline development

Our platform is purposively designed to help you fill your sales pipeline with High Value, High Quality, Well Qualified sales opportunities that convert. We focus on tail end, R&D – intensive customers that are often difficult to reach or simply ignored by distribution partners. Let’s not forget that distribution frequently lacks technical bandwidth and agility to effectively engage R&D professionals.

CRM Integration and analytics

We excel at helping you gather and translate market insights into concrete initiatives that drive above-market growth. We employ quantitative and qualitative approaches plus big data that are both innovative and pragmatic.

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CRM Integration and analytics

Unlike competitor platforms, we do not seek a radical disruption of your business, huge new investments in technology, a complete switch from physical to virtual channels or the acquisition of a tech start-up. For us, digital transformation means using digital tools to capture opportunities enabled by digital technology in an increasingly digital climate.

Applications Lab

Our technical service applications laboratory in the North West of England is an invaluable resource for the industry and customers. It allows us to fast-track customer support, drive new product introductions and strengthen our and your value proposition.

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plus the Essentials

Customer Engagement & Development

Seminars/Webinars, application Q&As, Learning Groups, targeted exhibitions, road shows and events to deliver deep interactions with your brands, unlocking loyalty

Competitor Analysis

Market and competitor profiling to uncover opportunities and threats as well the strategies to address them

Sampling Campaign Support

Our intelligent approach to sampling is the smart way to drive trialing, trigger and galvanise qualification, and speed up adoption

Lead Generation & Development

Multi-channel lead generation programme that generates more quality leads to feed your project and sales pipeline

Market Intelligence

We provide a complete and continuing awareness of all facets of the marketplace: issues, competitor moves, customers developments and market potential for new products or services

Customer Mapping

Comprehensive needs analysis and profile of current and future customer’s needs and buying behaviours

Market Research

Customer, country or global research capabilities offering both qualitative , quantitative and specialist solutions

PR & Content

PR and content solutions that deliver brand awareness and demonstrate the mastery and leadership you carry in your field

Why not schedule a call to discuss?

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